Legal
Terms of Use
The terms on which this website is made available. They govern the site itself — not the research services GCR provides under contract.
In force from 25 August 2026
1. Who operates this site
gc-research.com is operated by GC Ventures S.A.S., NIT 900.256.843-6, registered with the Cámara de Comercio de Medellín, with its registered address at Cra 42 # 3 Sur 81, Torre 1, Piso 15, El Poblado — Medellín, Colombia. You can reach us at [email protected] or +57 311 278 0813.
By using the site you accept these terms. If you do not accept them, please do not use the site.
2. What these terms do not cover
These terms govern use of this website only. Research services are governed by the proposal, statement of work and service agreement signed for the specific engagement. Where those documents and this page differ, those documents prevail for the engagement.
How we handle personal data is set out separately in the Personal Data Policy and the Cookies notice.
3. Using the site
You may read, quote and link to this site freely. What you may not do:
- Use it for anything unlawful, or in a way that infringes someone else's rights.
- Attempt to gain unauthorized access to the site, its servers or any connected system.
- Interfere with its operation — including automated requests at a volume that degrades it for others.
- Submit through our forms anything false, anyone else's personal data without their authorization, or material that is unlawful or infringing.
- Scrape or systematically extract content to reproduce it as a substitute for the original.
4. Research findings published here
Figures, charts and study aggregates on this site are published with their source and date, and are accurate to the best of our knowledge at the date shown. They are provided for information.
They are not a recommendation and not a substitute for research designed around your own decision. A figure drawn from one market, one sample and one moment does not automatically transfer to a different question. Do not treat anything on this site as advice to act on without examining whether it applies to your situation — which is a service we provide, and would rather provide than have a number misapplied.
Third-party figures are cited to their original source, and we are not responsible for the accuracy of the underlying source. Where a figure is not yet verified against its primary source, it is not published here at all.
5. Nothing here is an offer or a quotation
Descriptions of our services are indicative. The site publishes no prices, and nothing on it constitutes an offer, a quotation, or a commitment to any scope, timeline or cost. A price exists only in a written proposal issued for a specific brief, and only until the date that proposal states.
6. Intellectual property
The content of this site — text, charts, design, the GCR name and logo, and the underlying study aggregates — belongs to GC Ventures S.A.S. or is used with permission, and is protected by Colombian and international copyright and trade mark law.
You may quote short extracts for comment, reporting, teaching or research, provided you attribute them to GCR and link to the page you took them from. Anything beyond that — republishing a page, reproducing a chart in a commercial document, or using our marks — needs our written permission first.
Client logos and third-party marks shown on the site remain the property of their respective owners.
7. Availability and liability
We take care to keep the site accurate and available, but we do not guarantee it will be uninterrupted, error-free, or free of everything harmful. We may change, suspend or withdraw any part of it without notice.
To the extent Colombian law permits, GCR is not liable for indirect or consequential loss arising from use of this site, or from reliance on information published here without the examination described in section 4.
This clause does not touch our responsibility for personal data. Law 1581 of 2012 provides no mechanism for a controller to cap or contract out of its liability, and we do not attempt to. Our obligations as Responsable del Tratamiento, and the administrative and civil consequences of failing them, stand in full and are unaffected by anything on this page. They are set out in the Personal Data Policy.
Nothing here limits liability that the law does not permit us to limit, including liability for wilful misconduct or gross negligence.
8. Links to other sites
Where we link to a source, a partner or an external document, we do so because it is useful. We do not control those sites, we are not responsible for their content, and a link is not an endorsement of everything on the other end of it.
9. Changes to these terms
We may update these terms. The version in force is the one published on this page, with the date shown below. Continuing to use the site after a change means you accept the updated terms.
10. Governing law
These terms are governed by the laws of the Republic of Colombia. Any dispute arising from use of this site is subject to the competent courts of Medellín, Colombia.
11. In force from
These terms are in force from 25 August 2026.